Best business intelligence (BI) software and platforms for small business

No matter what type of business you run, you can benefit from business intelligence (BI) and business intelligence. analysis (FATHER). The larger and more complex your operations, the more benefits from BI and BA will be.

Whether you are trying to harness the power of “Big Data” or need to help data analysts develop better insights into your operations, analytics platforms are packed with powerful tools. Data analytics tools will do 90% of the work for you when you are faced with decision-making challenges. How can they do this? That is what we will explain in this article while also highlighting some of the best business intelligence software available today.

Business Intelligence vs Business Analytics

Although some people may use these terms interchangeably, there is a world of difference between BI and BA. At the same time, they are like two sides of the same coin because one is really only worth the other.

“Intelligence” in Business Intelligence does not mean “intelligent”. It means information about your business. People who manage a business can only make decisions that match the quality of their information. If they lack information or have the wrong information, they are more likely to make poor decisions.

Thus, business intelligence is not a new idea, but in the context of a connected, high-tech world, it takes on new life. It is difficult to record most activities in a business, such as inventory losses, employee performance, or sales patterns, in near real time. The point is to process such a large amount of information that it becomes noise.

That’s where Business Analytics comes into the picture. The term “analytics” is quite broad, but it refers to the knowledge and methods used to derive useful information from raw data. That makes it a perfect match for BI. BI technology accumulates large volumes of data, and BA systems analyze that data into information that business decision makers can better understand.

As you implement BI and BA in your business, you’ll have an accurate view of what’s going on.

Catch the beat with Dashboard

For most people who have dealt with BI and BA at work, the first thing that comes to mind is the dashboard. Just like the tools on your car’s dashboard, your BI dashboard tells you what’s happening at a glance.

Dashboard indicators take BI data and then run it through BA algorithms to generate the indicators. The specifics of these metrics will vary from business to business as no two businesses are alike. Of course, this means you can’t just take a default dashboard template and run with it. You will have to develop and customize your own.

Use predictive analytics to avoid crises or predict opportunities

You don’t just want to know what’s currently happening in your business. You also need to know what to expect in the future. Predictive analytics is not exactly a crystal ball. However, it can help you spot patterns and predict challenges and opportunities that would otherwise be invisible without the profound monitoring of your BI data beyond human reproducibility.

You can load more customer data

Whether you create a product or provide a service, it’s important to know everything you can about your customers. How do they use your product? Are they happy, or is there room for improvement? With BI, you can build data collection points into customer interactions with your business, product, or service.

BI platform you should know

Now that we’ve covered what a business intelligence solution is, here’s a great opportunity to highlight some of the best business intelligence tools on the market today, including service BI tools. services for small businesses.

Microsoft Power BI

Power BI is a set of Microsoft tools designed together that connects the disparate data sources in your business. Power BI can generate clear, interactive visual insights from these disparate data sources to show you exactly what’s going on in your business.

There are three main components to Power BI. On the user side, there is a Windows app called Power BI Desktop and mobile apps for iOS and Android. There is a Power BI service on the back end, running in the cloud and serving different applications on the front end.

Power BI provides an intuitive report generation tool that allows you to create custom reports and then publish them for access on standard end-user applications included with the service. Power BI also provides APIs (Application Programming Interfaces) that allow you to push data from Power BI into your own custom applications.

SAS Business Intelligence & Analytics

SAS BI software has a reputation for being easy to use, even for non-technical users. According to the user reviews we’ve seen, there’s an emphasis on data visualization, and this is one area where SAS excels. It offers more than a few confusing charts.

While trained data scientists will always be needed, SAS uses machine learning and natural language interpretation to generate insights that are easy to understand for anyone without using the functionality of it as a fully effective advanced analytics solution.


SiSense’s main claim to fame is an integrated and embedded business intelligence platform. The company offers white label products to build your brand on their analytics tools.

Data integration, in this case, means infusing collected and analyzed data into any process, workflow, application, or anywhere else business users can insert the SiSense API.

ZoHo Analytics self-service BIG

ZoHo’s approach to analytics is fresh and doesn’t have some of the old baggage you’ll find with longtime players in the BI market. It makes connecting disparate data sources intuitive and allows its customers to start gaining insights and building BI monitoring tools quickly.

Self-service tools reduce reliance on professional data scientists and help you independently clean, organize, and prepare your data. ZoHo has also developed an intelligent AI assistant that can generate insights for you after talking to you and understand what you need.

ZoHo has also streamlined the amount of coding required to embed BI components from ZoHo into your software and websites. It quickly gained popularity and in general, a lot of praise. So, if you’re intimidated by the idea of ​​a complex BI implementation, ZoHo’s self-service model might be for you.

Dundas BI

Dundas BI claims to be “the first fully programmable end-to-end BI platform of its kind.” and their open API allows users to do almost anything. Dundas also provides rapid analysis with real-time data connectivity.

If you have a data warehouse, chances are Dundas can participate in it and feed the data into analytics as it is collected. Dundas Technology is now a part owned by Microsoftso if you’ve invested in MS SQL or products like Sharepoint, there’s a lot to like here as the two product lines are becoming more and more integrated.

IBM Cognos Big

IBM fell out of favor after leaving the personal computer market. However, the company is still killing it in the field of cloud computing and artificial intelligence. IBM Cognos BI leverages what they’ve been doing in their artificial intelligence research for decades, which is where great projects like IBM Watson come from.

Cognos consists of various specialized components. For example, Cognos Query Studio manages ad-hoc queries, while Cognos Workspace Advanced deals with ad-hoc queries and data exploration.


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While most modern BI solutions offer relatively short turnaround times before you see new data reflected in your dashboards and reports, Qlik markets itself by providing information details in real time. With it QlikView and Qlik Sense services, you’re covered for cloud-based analytics and data visualization software, with plenty of horsepower to back it up with no hardware investment on your part.

SAP BusinessObjects Business Intelligence

SAP offers a huge suite of business software tools as part of its Business Technology Platform. The BusinessObjects BI suite represents the on-premises data analytics component layered on top of all complex back-end systems.

An important aspect of this BI solution is scalability. SAP has focused on serving customers with small numbers of users and customers with thousands of people, with the same platform metrics, datasets, features, data discovery tools

BI and BA Comes with Risks!

There is little doubt that any medium-complex business that does not implement some form of BI and BA will be at a significant disadvantage. However, that doesn’t mean everyone should take the plunge. Doing BI and BA right is more important than doing it fast. Getting BI and BA wrong can do more harm than good if it’s set up to give you irrelevant or inaccurate data.

Predictive analytics also come with warnings. No prediction is 100% accurate, and there is always the possibility that important data is missing, creating predictions that overlook key issues. BI and BA are powerful tools, but they cannot replace human judgment.

Finally, it’s important to remember that data security is an unprecedented challenge. There are complex legal and ethical considerations whenever you work with personal information. So this is one of the risks that using BI and BA can expose your business to if you are not careful.

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